Is Middle Management Blocking Your Social Business Transformation?

In the Feburary 7, 2012 MIT Sloan article “What Sells CEOs on Social Networking,” McAfee is quoted as saying “…I also get the impression that there’s kind of a middle layer that has traditionally been the signal processor, both up and down, and some of them don’t want to see that role go away. The middle is very often a conservative place in organizations. The challenge is that the top can be sincerely interested, and there can be a lot of frontline people who are sincerely interested, but it’s what happens in the middle that can determine success and failure.”


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