Huffington Post: What’s a Social Business? Look Beyond the Tweets and Likes

Posted by on Mai 3, 2013 in Enterprise2.0 | No Comments

For most companies, social means marketing. It equals Facebook likes and Twitter followers. But that’s just the price of entry into the social world we — the 1.5 billion people using social networks — are crafting around us. Because as powerful as social media is for exchanging ideas, it has the potential to do so much more for organizations. It can, in fact, become a new production line.

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